Archive

social media

  • European Green Deal: Anticipating the two years ahead

    December 13, 2019

    It is not exaggeration to suggest that the Green Deal is the farthest reaching environmental policy initiative ever undertaken by the European Commission. The integration of sustainability into every pillar of the EU’s activities, from industrial strategy to development aid, is what many have advocated for years. The question now is whether the Commission can follow through on its ambitious work programme, and how well will its unified vision survive the inevitable bruises of co-decision...

  • FH Studio ‘In Focus’ Event: Main Takeaways

    October 24, 2019

    https://vimeo.com/368495613 Today, our FH Studio gathered an audience of passionate communications professionals to talk about video, only video…nothing but video. Over three intensive hours (and coffee), our team of in-house videographers, animators, strategists and producers shared inspiration and tips. For more examples of the different video formats we've produced for a wide range of clients, check out www.fhdoesvideo.com or reach out to Head of FH Studio Evan Lamos...

  • The Do’s And Don’ts Of Live Streaming

    October 22, 2019

    In this video recorded live on LinkedIn, FH studio lead Evan Lamos explains three things to keep in mind when live streaming on the go: sound, light and composition. Watch the video to find out more...

  • #FHFiveDays 2019: Taking your communications a step further for this ‘year of change’

    March 14, 2019

    Our annual #FHFiveDays events are back from April 1-5! Each year, for five consecutive days, we welcome public affairs and communications professionals to our Brussels office to talk about how to advance the profession and inspire them to do great work. 2019 is definitely the year of change, with its set of challenges but also with its opportunities. During our #FHFiveDays, we will help our audience navigate the troubled waters of communications. We will be talking about content...

  • What are the implications of the UK leaving the EU for business?

    December 10, 2018

    As it stands, on 29th March 2019, the UK is due to exit the European Union. Whilst much of our attention is dedicated to following the debate, important questions persist regarding the future of business within the EU. In this video, Matt Hinde, FleishmanHillard’s Brexit lead, suggests some of his forward-looking insights into what the implications could be for EU business. As the EU's third most populous state, the UK is an influential player in the European...

  • Airbnb on the birth of a new brand of pan-European grassroots lobbying

    November 29, 2018

    https://vimeo.com/303005824 On 22 November, FleishmanHillard had the honour of hosting the official launch of the Grassroots Professional Network – a sign of the growing momentum of a uniquely European brand of grassroots lobbying in a fast-changing European political landscape. Georgina Browes and Sergio Vinay from Airbnb are absolute trailblazers in this space and explained that you can't just show up to your user base when you have a regulatory problem and ask them to sign...

  • How to Measure the Impact of Social Media for Public Affairs

    November 28, 2018

    Our Challenge: Social Media is for Marketers Social media has become a veritable public affairs tool in its own right. Public affairs activities are incredibly difficult to measure, but with social media we’ve been given a gift. We have data, so much data, for free and at our fingertips. But there’s a problem. None of these social media platforms were built with us in mind. Social media is for marketers. And marketers need numbers. Marketers operate...

  • Move over America, Europe is dealing with its own brand of political and cultural disruption

    November 27, 2018

    I often find myself explaining the current political climate in Europe to friends, family, and clients with this: “If you think the United States is crazy right now. Europe is at least as crazy as the U.S.” My observation tower for Europe’s current environment is Brussels, where I head the digital public affairs offering for FleishmanHillard across the EMEA region. Yes, Europe’s current politics can rightfully be described as “crazy” but in that environment, we’re seeing something both...

  • Next European Commission – What are the tech issues that policymakers will target? #FHYearofChange

    November 23, 2018

    A long read version of this article first appeared on 22 October Tech policy can garner significant attention in Brussels, especially in light of Commissioner Vestager’s enforcement decisions against Apple, Google, and Amazon, as well as the Facebook and Cambridge Analytica scandal. While Commission President Jean Claude Juncker prophesied in 2014 that the Digital Single Market (DSM) would generate up to €250 billion of additional growth in Europe, the tech sector now gets more closely associated...

  • Next European Commission – What are the key milestones in the year ahead? #FHYearofChange

    November 2, 2018

    On 1st November 2019, the next European Commission will take office. In this video, Clément Luzeau maps out key milestones before the next President of the Commission settles in the Berlaymont building. Until March 2019, during the run-up period, European political parties will select their Spitzenkandidaten/’lead candidates’ and decide on their manifestos. These manifestos will be debated at European level during the official campaign period, from March until the European elections on 23-26 May. The selection...