Archive

Author: Corporate Marketing

  • The EU’s Digital Services Package: An Attempt to Reshape the Digital Platform Economy

    February 16, 2021

    After several years of intense debates, the European Commission recently released its legislative overhaul of the EU digital rulebook. This includes the two flagship initiatives on content moderation and competition in the digital economy. The Digital Markets Act (DMA) and Digital Services Act (DSA) will have far-reaching consequences on digital markets and online platforms. The question remains how far. The EU’s approach includes some of the most stringent legislative changes ever seen since the adoption...

  • 2021 – the year of the vaccine

    January 12, 2021

    New Year’s Eve, 2020 marked a full-year since the first case of SARS-CoV-2 was reported to the World Health Organisation China Office. What unfolded next shocked the world to its core as our global economy was brought to its knees and human resilience was pushed to its limits. Within the first three months of 2020, over 100 countries worldwide had instituted restrictions in a bid to stop the spread of the virus, affecting the majority...

  • Introducing: Mette Analysis | September 2020

    September 4, 2020

    A warm welcome to the inaugural Mette Analysis. As European policymakers return from the summer break, our General Manager, Mette Grolleman, looks ahead at the challenges which the EU faces for the remainder of 2020 and the beginning of 2021. The resignation of the Irish European commissioner Phil Hogan ,also know as 'Big Phil', may have a significant impact on the way the EU conducts negotiations in the future.   Furthermore, there are concerns regarding the...

  • #RightByHer Campaign: Supporting Women’s Rights in Africa

    August 18, 2020

    Earlier this year, the German NGO Deutsche Stiftung Weltbevölkerung (DSW) approached our Brussels office for a new video project. After the #TrumpetHealth video campaign, they wanted us to help raise awareness on Sexual and Reproductive Health and Rights (SRHR) issues for women in Africa. In other words, DSW wanted to convince EU legislators to insist on strong SRHR language and provisions in the EU-Africa partnership that we expect to see renewed and strengthened later this...

  • FleishmanHillard Brussels launches FH2050 climate and sustainability practice

    June 30, 2020

    With the launch of its FH2050 climate and sustainability practice, FleishmanHillard Brussels strengthens its offer in the sustainability space. This will help organisations navigate, communicate and engage with the green recovery. Climate change and sustainability have long been significant drivers of European public policy. Now for the first time, the Sustainable Development Goals are mainstreamed into EU policies and initiatives. The COVID-19 crisis has only served to catalyse Europe’s ambition, and focus minds on the...

  • How can the European Union better support consumer choice and promote more sustainable products?

    June 17, 2020

    The new Circular Economy Action Plan launched under the European Green Deal aims to transform production and consumption. This means changing the way consumer products for the EU market are made and offering consumers more sustainable choices. There are already measures that support more sustainable products in the EU. Yet, a comprehensive set of requirements is missing to effectively transition to more sustainable product design and manufacturing. To close this gap, the European Commission will...

  • Launching FH Brussels’ Recovery and Resurgence COVID-19 Practice

    June 3, 2020

    https://www.youtube.com/watch?v=flLZfiYRZcw The impact of the COVID-19 crisis across Europe is unprecedented. Economies have come to a stand still, many businesses have seen a massive reduction in their operations, and the impact on lives and livelihood is profound. When it comes to public affairs, there is certainly no ‘business as usual’. As we start to exit this crisis, we will find ourselves returning to a new norm – both the political and policy landscape have changed...

  • What are Sweden’s priorities on chemicals in context of the European Green Deal?

    May 13, 2020

    Sweden is a key Member State when it comes to shaping EU environmental and chemicals policy. The annual report on Sweden’s progress on its environment objectives gives some clues about what the country’s priorities might be at the EU level. On chemicals, the main headline is that: “Sweden will not meet its non-toxic environment target by 2030”. Despite not keeping to the initial timeline, Sweden is continuing to work towards non-toxic products, for instance by...

  • How the US oil price fell below zero – and what this means for the industry

    May 7, 2020

    On Monday April 21st, West Texas Intermediate (WTI), the US crude oil benchmark, traded for the first time in history at -$40 per barrel. This all-time low raised the eyebrows of many observers and begs the question of how we arrived at such an unprecedented scenario. Furthermore, we have to ask how this will impact the green agenda.   Looking more closely at the causes of the WTI crash, we can identify at least three...

  • An even Greater Trade Collapse? How COVID-19 is changing global supply chains

    April 30, 2020

    With global economic output projected to decline by 3 percent in 2020 (and over 6 percent in advanced economies) according to the IMF, we are looking at a downright plummeting of global trade volume in 2020: between 13 and 32 per cent, according to the World Trade Organization. It is worth comparing this situation with the 2008-2009 financial crisis, among trade economists known as the Great Trade Collapse. Trade volume fell by 15%, around four...