Archive

Author: Corporate Marketing

  • What would you call ‘Rock the Vote’ in Europe?

    April 3, 2009

    The Weekly Calendar of Commissioners tells us that European Commissioner for Communication Margot Wallström is meeting with MTV Southern Europe to announce a campaign by MTV to raise awareness of the European Parliament elections among young people. In the USA, MTV has worked closely with Rock the Vote. They host concerts, organise parties, register voters, and clearly have all sorts of bells and whistles online. Rock the Vote even appeared in a West Wing episode.*...

  • Public affairs in a global world – a new internet resource

    April 3, 2009

    Image via Wikipedia Over recent years, our work here at FH Brussels has become increasingly international in nature. The internet has of course contributed to this. In this globally connected age, the issues and policies that our clients care about often transcend both national and regional borders. Internally, this has meant that our Global Public Affairs Practice has seen annual get togethers in the last three years in our global public affairs hubs of Beijing...

  • Rubbish ideas and the future of Europe

    April 1, 2009

    Image by World Economic Forum via Flickr Elections are in the air, as is the Commission, its President and the European economy. So what better way to get a strategic direction for where Europe should focus its efforts than an online survey of citizens. After all, we can't make more of a meal of it than 20, or for that matter 27, heads of state and government. A rather Jed Bartlett looking* (hands in pockets...

  • Europe’s Game of People and Politics in Full Swing

    March 22, 2009

    It looks very much as if early October will be the time for Ireland’s second referendum on the Lisbon Treaty. This is certainly what the ALDE leader Graham Watson assumes after talking with Taoiseach Brian Cowen in Brussels last week. It also reflects recent comments by Europe minister Dick Roche. An earlier vote – for instance to coincide with European elections in June – could go negative, caught up in a surge of feeling against...

  • Which MEPs are Twittering? I know a few…

    March 19, 2009

    Following on from our digital audit of MEPS last year, we now want to know which MEPs have caught the Twitter bug… These are just a few we’ve found so far: Graham Watson Matthias Groote Katrin Saks Benoit Hamon Eoin Ryan Neena Gill Arlene McCarthy Peter Skinner Jim Nicholson Mary Honeyball Andrew Duff Daniel Caspary Jules Maaten Jeanine Hennis Sophie in 't Veld Daniel Cohn-Bendit Åsa Westlund Anna Hedh Kathalijne Buitenweg Helga Truepel Colm Burke...

  • A colourful new digital home for the UK office of the EP

    March 19, 2009

    They say that you can tell a lot about a person by seeing their home. Well, seeing the new website of the UK Office of the European Parliament, I would guess it was designed by someone bored of the EP's preferred colour of sun-bleached blue and who is a bit of an architecture fan. Why else would the UK Office put the Strasbourg Parliament building as the banner image? Strasbourg, the home of the EP's...

  • We twitter on EBS2009, do you dare to care?

    March 18, 2009

    A year ago we posted on the European Business Summit 2008 and their use of video and blogs for their event. Well they are back again for another go - blog here and website here - and so are we. This time we have decided not to comment on their blog, which seems to have more content that last time around, but instead to take up the challenge offered by New Europe this morning and...

  • Did the EP go web crazy?

    March 17, 2009

    It certainly looks like they did to Public Affairs 2.0, and we like it. The "Choice Box", which we gave you a sneak peak of in the previous post, is actually a interactive, multi-media studio which will travel around Europe, allowing people to record videos to send to MEPs and EuroparlTV. This is just one part of the online component of the European Parliament Secretariat-General's European Elections 09 Communication Campaign, launched this morning. The campaign...

  • Exclusive here* – photos of the EP elections “tri-dimensional installation”

    March 17, 2009

    * These photos are probably not exclusive, as I happened to be walking by the Altiero Spinelli building yesterday with a camera, so I snapped a few photos. When I left the parliament an hour later, the workers were covering the structure with a blue cloth. As it turns out, this is the 'hard' part of the EP communication strategy for the 2009 European Elections. It asks hard questions, such as "How open should our...

  • Green Week goes live

    March 10, 2009

    Word up to the European Commission's DG Environment, who launch this year's Green Week shebang with obligatory webpages on Europa, YouTube channel (featuring as yet a review of 2008), blog (Dimas fittingly recycled) and a Flickr page. It also features handy buttons to download in the press corner. The event takes place 23-26 June in the Charlemagne building on Rue de la Loi and the topic in this year of Copenhagen is of course climate...