Archive

Author: Corporate Marketing

  • Join Us: Roundtable Discussion on the Future of Chronic Diseases: Into the Digital Age

    April 27, 2009

    E-health for chronic diseases is coming of age in the EU. After years of promise, the potential of e-health is beginning to be realised as hospitals, doctors and patients come to use and rely on e-health tools to deliver and support healthcare provision in the area of chronic diseases. Chronic diseases are one of the biggest budget items for healthcare systems, so the ability of e-health tools to bring both clinical and cost benefits to...

  • Understanding the digital lives of MEPs

    April 24, 2009

    Eagle-eyed colleagues have spotted that French daily Le Monde cited this blog as a source in its profile of MEPs and what they do. Well, some good news for those of you who want to know more about the digital lives of our European Parliamentarians. Fleishman-Hillard Brussels is currently engaged in surveying the digital lives of Members of the European Parliament. The audit is seeking to establish how far, and to what effect, MEPs in...

  • Trichet Adopts a Measured Pace

    April 20, 2009

    Don’t pile up new decisions, but execute what has already been decided. That’s the basic approach of ECB President Trichet as expressed in Sunday’s interviews with Japanese newspapers. He thinks the policy-makers have done what it takes to restore global growth, but, he warns, it won’t happen until 2010. Some commentators had complained that the ECB did not cut enough when it reduced interest rates by a quarter per cent early this month to 1.25...

  • Digital, ascendant hand in hand with the Parliament

    April 14, 2009

    The FT's EU-watcher Tony Barber wrote a insightful comment that I'm willing to bet many people missed because it appeared online only and over the Easter holiday weekend, when most EUrocrats and assorted hangers-on depart for family or sunny locales. Tony takes a look from outside the bubbling pot of frogs and notes how the power relationships are shifting among the Commission, Parliament and Council. It's worth reading the full comment for his analysis. His...

  • Europatweets

    April 10, 2009

    A quick nod - via Julien Frisch - to www.europatweets.eu, a nifty website that does a good job of compiling all MEPS twitter feeds. Like out MEP Twitter feed on the right hand column, this site uses a pipe to collect twitters from MEPs, but also to MEPs, from Candidates to MEPs, and from the general public using the elections hashtag. It's an interesting resource. It's good to see a number of sites popping up...

  • Could you wait while I look for my hearing aid?

    April 10, 2009

    Can you Hear Me Europe? Really? That is the best name that MTV could come up with for their European Elections project? As I noted last week, the campaign is initiated by European Commissioner for Communication Margot Wallström and MTV, who met earlier this week. It has received some press coverage. I think the campaign's name is misguided at the least. The Commission's target of 'young citizens between 18 and 24' is the most recalcitrant...

  • Public Affairs (News) Goes Digital

    April 7, 2009

    Our industry's (UK based) trade rag PA News - "essential reading for lobbyists" - proudly announces today by email that it has gone digital. Alas, a mouse click later here and we find that all that this venerable publication has done is place its print copy in a e-magazine format online. It would appear that the public affairs industry is still to learn that simply putting content online that would have otherwise been in ink...

  • Twitter lobby

    April 7, 2009

    This report, noted by the FH Public Affairs Blog from Washington DC, describes how lobbyists in DC are using Twitter to communicate directly with Members of Congress' 'blackberries'. For this to work, you need a critical mass (or at least the key Chairmen and Rapporteurs) on Twitter, so it may not work just yet in Europe. It's all about communication, as FH's DC office has noted frequently on their blog...

  • Let’s compare: Tweeting MEPs vs. Tweeting Congressmen

    April 6, 2009

    The Hill, Washington DC's version of the venerable EuropeanVoice, has a sub-site called 'Twitterroom', providing 'the tweets you need to read'. From their list, its clear that many more elected officials in the US have jumped on the Twitter bandwagon. It's also not clear to me that there are any 'tweets you need to read'. There are 535 members of Congress, and 116 are using Twitter, or 22%. There are 785 members of the European...

  • Europe Can be Pleased with G-20 Outcome

    April 3, 2009

    Let’s accentuate the positive! The G-20 meeting in London did achieve a much wider consensus and more far-reaching decisions than most people thought possible.  Merkel, Sarkozy, Barroso and Obama all said so. The summit was also remarkable for its recognition of the realities of a changing world economy and the ability of its disparate players to make common cause. The G-8 is dead: long live the G-20. It would be good to think that this...