FixHousingFirst: Public Affairs Campaign of Year at PR Week awards

News from the US late last week that our Washington D.C. colleagues have picked up a gong at the US PR Week awards for FixHousingFirst campaign.  Congratulations to Pat Cleary, Bill Black, Ben Clark and everyone else involved. We don’t do the work for the awards, but receiving one is pretty special anyway.

In summary, the team helped a bunch of home builders build a broad-based coalition to advocate for federal funding for home-buyers as part of the economic recovery package. The novelty? Much of the coalition building and advocating made use of those digital tools we’ve been banging on about over here for some time. The results? Everywhere you go in the US you can’t move for talk of the federal tax credit for home-buyers.

You can read the  Fix Housing First Case Study here. And below is Pat speaking about the programme late last year at the European Public Affairs Day here in Brussels.

[youtube=http://www.youtube.com/watch?v=brJ_IEYAgrs]

[youtube=http://www.youtube.com/watch?v=6ahSVwRk3II]

A further article from the UK’s Communicate Magazine talking about the campaign with a wider view of what we do here in Europe, can be found here.

James