Why should people care about what happens in Brussels?

Brett Kobie, Laurence Childs

Sometimes organisations and associations are sceptical as to how much effort they should make to influence EU decision making. Many believe it is either irrelevant or unnecessary action – expensive and time consuming on their part for not enough reward.

Brett Kobie walks us through exactly why Brussels matters. How can the EU impact you and vice versa? Brett explains that if you understand the machine of the EU and how it ticks, you can really make something happen to your benefit. So watch below, to find out why you should care about Brussels.

  • Brett Kobie

    Brett heads up digital, social & creative strategy for FleishmanHillard’s European Union office in Brussels, which works across sectors to combine deep policy expertise with innovative, creative communications. A seasoned transatlantic public affairs professional and strategic digital communicator, Brett has split the last 15 years...

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