We’ve been a bit quiet recently, in part due to a mad year end, but one internal event I had time to attend was an internal FH webinar on the use of digital in the Obama campaign.
I know, we’ve heard this all before you say. In fact, we’re going to kill the next person who mentions Obama’s use of the internet in his campaign.
Nevertheless the webinar, which you can view here, sees some of most practiced practitioners from election campaigning and digital public affairs talk about the challenges and successes of the campaign.
On the call are Robert Hoopes Jr. President of our Vox brand and a former staffer for Biden, Jim Margolis of our GMMB brand, a campaign strategist for Obama, as well as the head of our formidably large digital operations in D.C. Dan Horowitz.
As such, it’s worth a watch over the Christmas period.